Fairmont Royal York Hotel, September 9 – 11, 2024

It’s All About The Brands

Kids content based on existing brands is not only a fun and nostalgic way to engage with an audience, it’s proven to be good business. With a built-in fan base and the ability to rejuvenate a brand’s popularity for licensing offshoots, adapting content from existing IP can widen the show’s potential audience and discoverability. Hear from industry leaders who are experts in creating brand-based content about how it can yield commercial success and make an enduring cultural impact. Presented in partnership with:

Speaking in this session

Rick Clodfelter

Rick Clodfelter

Laura Clunie

Laura Clunie

Carla de Jong

Carla de Jong

Sarah Mullervy

Sarah Mullervy

Adina Pitt

Adina Pitt

Agnes Augustin

Agnes Augustin

Watch the session