The Drake Hotel, Toronto • 11-13 September 2023
Presented in partnership with:
Delve into the art and science of creating engaging and enriching content for young audiences. Hear from industry pioneers as they share strategies for understanding children’s viewing patterns, preferences, and behaviors, and how these insights can be translated into captivating storytelling. Discover how wonder and insight combine to create content that not only entertains but also educates, fostering imagination and learning in the minds of young viewers.
Join us for a stimulating conversation that highlights the collaborative spirit shared between these countries, where creativity knows no borders. Hear experts as they illuminate the tapestry of artistic alliances, celebrating the diverse expressions that emerge from this cross-cultural fusion. Discover how these connections not only enrich the creative landscape but provide incredible opportunity for the production community.
Explore the power and potential of culturally rich storytelling in children’s and youth programming, as we delve into a real-world case study highlighting the creation and impact of Indigenous stories for young people. Join Rocket Forum to learn how meaningful representation, respect for traditions, and authentic narratives can empower young minds by showcasing cultural heritage.
Explore the unique characteristics, preferences, and challenges of the youngest generation, born into a digitally immersive world. Join Evan Shapiro, as he unravels the behaviors and expectations of these tech-savvy digital natives and gain deep insights into how their experiences are reshaping education, media, and society at large. Engage with experts as they decode the implications of Generation Alpha’s presence and chart a course for meaningful interaction and innovation in a rapidly evolving digital landscape.
Delve into the latest insights from the Rocket Fund Trends Report, exploring the evolving landscape of children’s content consumption in Canada. Join industry leaders as they analyze key findings, discuss emerging trends, and share strategic perspectives on navigating this vibrant and ever-changing terrain. Gain valuable insights into the intersection of media, technology, and youth culture, shaping the future of entertainment and education for Canadian kids.
Explore the power of children’s programming in shaping young minds and instilling values of empathy, diversity, and social responsibility. Discover how innovative content can inspire the next generation of change-makers, equipping them with the tools to address real-world challenges and create a positive impact. Rocket Forum’s expert panelists delve into the strategies, content development, and educational approaches that can harness the potential of kids’ programming to drive meaningful social change.
YouTube is fueled by digital content creators who find, grow, and connect with global audiences through shared passions. In this session, YouTube’s Head of Canada, Andrew Peterson, will discuss the vast array of opportunities and tools YouTube offers for all storytellers who are looking for strategic methods to drive growth and revenue, build community, and maximize reach and discoverability for their content.
Content Canada is proud to present a powerful conversation between Bell Media’s VP of Content Development and Programming, Justin Stockman, and legendary award-winning executive producer and World of Wonder co-founder, Fenton Bailey. Bailey is renowned for his fearless real-life storytelling and subversive documentaries and series, including executive producing the Emmy-award winning franchise RuPaul’s Drag Race. Bailey recently added author to his long list of accomplishments with the release of his book Screen Age: How TV Shaped Our Reality, From Tammy Faye to RuPaul’s Drag Race. Join these two trailblazers as they sit down to share their thoughts on how to build successful Canadian/Hollywood partnerships, Bailey’s ongoing commitment to reshape how the world looks at its LGBTQ community, and an exciting announcement about their companies’ new collaboration!
Global production companies are integral to the content ecosystem, uniquely positioned to navigate an evolving media landscape with innovative partnerships, targeted content strategies, and the ability to diversify who they make content with, and for. Join top executives as they come together to discuss the challenges and advantages for their companies in today’s industry, and what opportunities it provides for independent producers.
Moderator: Jordan Pinto, North American Editor, C21 Media Ltd.
Spotlight Sessions feature the industry’s top platforms, studios, and executives, and provide delegates with the opportunity to learn what each company is developing and commissioning, their priorities, and how to collaborate with them. Join us for a 30-minute Spotlight on Paramount+, including the opportunity for an interactive Q&A.