The Drake Hotel, Toronto • 11-13 September 2023

Unlocking the Kids’ Content Code: Navigating Viewing Patterns with Wonder and Insight

Delve into the art and science of creating engaging and enriching content for young audiences. Hear from industry pioneers as they share strategies for understanding children’s viewing patterns, preferences, and behaviors, and how these insights can be translated into captivating storytelling. Discover how wonder and insight combine to create content that not only entertains but also educates, fostering imagination and learning in the minds of young viewers.

Speaking in this session

Jo Redfern

Jo Redfern

Steve Couture 

Steve Couture 

Judith Beauregard

Judith Beauregard

Moderator: Jordan Pinto

Moderator: Jordan Pinto

Watch the session