Katrina Kowalski is the Vice-President, Content, Paramount+ and Pluto TV Canada, based in Toronto and the lead executive overseeing all Canada’s content acquisitions and originals.
For the past two decades Kowalski has broadened the television landscape in Canada, programming the best from around the world and at home. In her role as Vice President, Content, Paramount+ and Pluto TV Canada Katrina is responsible for all content decisions for Paramount+ and Pluto TV in Canada, including original programming and acquisitions.
A chief programming authority and digital strategist, Katrina has led high performing teams through comprehensive, multi-million dollar content launches across linear and digital platforms. She has a passion for bringing the best to audiences, always adapting to the ever-evolving Canadian entertainment and media landscape.
Kowalski joined Paramount in November 2021 as Senior Director, Content Programming and Strategy and was elevated to VP in June 2022. Previously she worked at Bell Media for twenty years in several different roles in programming, research and benefits. Most recently she was the Director of Programming and Digital Content for more than four years.