Executive Director, Content Acquisitions and Partnerships, Disney Branded Television
Rick Clodfelter, executive director, Content Acquisitions and Partnerships, Disney Branded Television, has a distinct focus on acquiring series, movies and short-form content — scripted and unscripted, live-action and animation — developed and produced by third-party providers for Disney+, Disney Channel, Disney XD and Disney Junior, with a primary focus on imaginative, aspirational stories geared towards kids, tweens, teens and families.
As the Company’s chief liaison to buyers, sellers, producers, distributors and commissioners around the world, Clodfelter represents Disney Entertainment Television at major industry markets and forums, including MIPTV, MIPCOM and Kidscreen Summit, to discover trade content rights and future content trends for acquisition on a global basis.
Among his team’s landmark acquisition deals for Disney Junior and Disney+ audiences, are: an original CG-animated series, “Morphle,” with Moonbug Entertainment, based on the hit short-form “My Magic Pet Morphle,” and “Bluey,” a program created by Joe Brumm with Queensland, Australia’s Ludo Studio, a co-commission by the Australian Broadcasting Corporation and the British Broadcasting Corporation. “Bluey,” the hit animated series for preschoolers made its premiere on Disney Junior in the United States and was released internationally on Disney+.
Before joining Disney, Clodfelter founded Garden Place Media, a consulting firm specializing in identifying, acquiring and executing strategies for kids and family content to drive revenue across media platforms.
His career includes executive roles in content strategy and acquisitions for Universal Kids and content acquisitions and co-productions for Cartoon Network and Boomerang.
Clodfelter was raised in Missouri, where he attended Culver-Stockton College and received a Bachelor of Science in elementary education and a Bachelor of Arts in music. His Master of Arts degree in teaching is from Webster University.