Join Roku Media’s Head of Content, David Eilenberg, as he explores the rise and importance of brand-powered content. Delving into Roku’s expertise, Eilenberg will share valuable insights and examples of brand-powered content across different markets, including examples and considerations for the Canadian market. In addition, the conversation will focus on Roku’s highest-profile live rights package available inCanada, Major League Baseball (MLB), and what’s on the horizon for live sports streaming for Canadian viewers.

Join us for an important and insightful discussion about Connected TV and the new streaming ecosystem. Industry leaders will explore the rapidly evolving streaminglandscape, delving into the latest trends and strategies reshaping the industry including: new revenue models; monetization strategies; cutting-edge technologies and methodologies; personalizing viewer experiences; shifts in consumer behavior and preferences; and content acquisition. This session is a must-attend for anyone looking to stay ahead in the dynamic world of connected tv, providing valuable perspectives and actionable insightsto navigate and thrive in the new streaming ecosystem.

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Spotlight Sessions feature the industry’s top platforms, companies, studios, and executives, and provide delegates with the valuable opportunity to learn practical information about the company’s priorities, strategies and, most importantly, possible opportunities for collaboration. Join us for a Spotlight on CBC, including an interactive Q&A

On the heels of his feature directorial debut, Content Canada is delighted to welcome multi-award winning filmmaker R.T. Thorne for an exclusive feature interview. His Canadian film, 40 Acres, a post-apocalyptic thriller about a Black family trying to survive in rural Canada after the world falls into famine, is set to make its world premiere during the Toronto International Film Festival. A triple threat, Thorne is a director, producer, and screenwriter who is known for breaking new ground “representing the unrepresented”. In this exciting interview, hear from Thorne about his career and journey to TIFF as he discusses his creative process, his film, and what’s next for this inspiring Canadian storyteller.

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Spotlight Sessions feature the industry’s top platforms, organizations, studios, and executives, and provide delegates with the valuable opportunity to learn practical information about the company’s priorities, strategies and, most importantly, possible opportunities for collaboration. For the first time at Content Canada, join us for a Spotlight on the Indigenous Screen Office (ISO), including an interactive Q&A.

Join Sean Cohan, President of Bell Media, as he sits down for a one-to-one interview on the Content Canada stage. Now ten
months into his new role, Cohan will give delegates insight into Bell Media’s plans to keep Canadian content at the core of their mission.

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Global media companies play a pivotal role in the content ecosystem, leveraging their unique positions to adapt to the ever-changing industry. Through innovative partnerships, evolving content strategies and the diversification of their offerings, these companies are defining the future of content creation and distribution. Join top executives as they delve into the challenges and opportunities that shape the content business today. This discussion will explore how these dynamics may create opportunities for independent producers, and what it takes to thrive in a globally connected industry.

Join us for a Content Canada exclusive feature interview with Catherine Tait, President and CEO of CBC/Radio-Canada. Tait will reflect on her six-year tenure at the helm of CBC/Radio-Canada since April 2018, and candidly discuss the challenges and opportunities facing media leaders and public broadcasters in Canada and around the world. Don’t miss this important opportunity to hear from Tait about what comes next, and her thoughts on leadership and the future of the Canadian media industry.

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Join us for a can’t-miss panel featuring leading national and international analysts discussing current trends affecting the global content business. Exploring shifts in audience behavior, commissioning and distribution trends, and emerging areas for content monetization, our panelists will offer insights into the challenges and opportunities that lie ahead for content creators, distributors, and platforms. This session is a must for anyone working in the content industry who wants to understand global trends and their impact on the Canadian industry.

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