As the film and television industry rapidly evolves, virtual production is emerging as a game-changing tool that can significantly reduce costs while enhancing creative possibilities. With virtul production anticipating a 300% growth in market share by 2028, this workshop will explore the financial and environmental advantages of incorporating virtual locations and production into your projects.

Join us for a Content Canada exclusive feature interview with Catherine Tait, President and CEO of CBC/Radio-Canada. Tait will reflect on her six-year tenure at the helm of CBC/Radio-Canada since April 2018, and candidly discuss the challenges and opportunities facing media leaders and public broadcasters in Canada and around the world. Don’t miss this important opportunity to hear from Tait about what comes next, and her thoughts on leadership and the future of the Canadian media industry.

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Join Sean Cohan, President of Bell Media, as he sits down for a one-to-one interview on the Content Canada stage. Now ten
months into his new role, Cohan will give delegates insight into Bell Media’s plans to keep Canadian content at the core of their mission.

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Spotlight Sessions feature the industry’s top platforms, companies, studios, and executives, and provide delegates with the valuable opportunity to learn practical information about the company’s priorities, strategies and, most importantly, possible opportunities for collaboration. Join us for a Spotlight on FOX Entertainment, including an interactive Q&A.

Community has become the secret sauce for creating profitable entertainment brands and franchises that stand the test of time. Discover how to cultivate authentic, enduring relationships with your fans and followers, and inspire them to become passionate advocates for your brand without ever being asked. By nurturing these relationships and prioritizing exceptional treatment and genuine engagement, you can transform your audience into a community of loyal supporters who will spend their money to keep you in business for as long as you keep them engaged.

AI expert Jason Mitchell, founder of The Connected Set, will make his Canadian speaking debut in this game-changing keynote presentation. This can’t-miss ‘super-session’ will provide a rapid-fire overview and demonstration of dozens of user-friendly AI tools being deployed by the screen-based industry, providing delegates with a comprehensive toolkit they can draw upon to significantly enhance their projects and business. The presentation will cover the entire lifecycle of content – from idea conception to program delivery and distribution, offering practical insights to help delegates maintain a competitive advantage in an increasingly AI-powered industry.

Join SVP Content Strategy & Acquisitions for Pluto TV International, Kat Kowalski, as she sits down to discuss the global business of FAST. FAST channels offer a compelling alternative that combines the appeal of linear TV with the flexibility of streaming, and have rapidly become an industry mainstay. Hear about Pluto TV’s growth and content strategies, the types of content that is resonating with audiences, and what the future holds for the global business of FAST.

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After a successful first round of its Digital Creators Pilot Program (DCPP), the Canada Media Fund is back with a second round to support the growth of Canadian digital content creators who are making video content for social media platforms. Hear directly from several successful CMF-funded content creators who are on the forefront of the creator economy, learn more about the DCPP and the CMF’s approach to funding digital-first creators, their innovative approaches to content creation, and potential opportunities for independent Canadian producers.

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This workshop is designed to help you effectively collaborate with your trade commissioner to maximize opportunities abroad. Hear about ways to leverage the resources, insights, and connections that trade commissioners offer, ensuring your creative projects gain global traction.